Guests in the room will include legendary advertiser and author Paul Feldwick, Dom Dwight, the marketer behind Yorkshire Tea’s recent success and Vikki Ross, consultant to some of the biggest brands in entertainment including Sky, Spotify and Sony Music, plus many more.
Of the launch, Ben said: “whilst I really do passionately love what I do, I find myself frustrated at some point most weeks. For every solid theory in marketing, there’s someone saying TV is dead. For every effective ad, there’s a Cannes Lions winner. And for every flash of genius, there’s a LinkedIn growth hacking guru."
“So I created Marketing Room 101 to provide a safe space for marketers to vent their frustration and confront their demons, with the chance to eliminate them from the industry and commit them to the eternal abyss.”
The podcast, which also gives guests the chance to balance the books by taking something out of Marketing Room 101, is available on all mainstream platforms, including Spotify and Apple Podcasts, with episode 3 due to air on Monday 28th October.