By Sophie Munton

We asked our new social media executive to tell us her first impressions of life at Principles…here’s what she said.

After joining Principles Agency as a Social Media Executive, I was warmly welcomed by the whole team right from my first day and quickly settled into the friendly working environment. It’s exciting to be joining the agency during the expansion of their digital and social media offering. I’m eager to bring my social media experience to the role and apply what I’ve learnt from my master’s degree in digital marketing. It was great to get stuck-in and involved with the client work right away during my very first week.

During my first few weeks I’ve enjoyed working with a range of different clients from FMCG, the energy sector and even a fish and chip restaurant! This has made the work really varied as no two clients are the same, which means planning the social media content is very exciting and refreshing.

The 4 for 5 working week has given me a great work-life balance and I’ve noticed that the agency is really productive due to this working style. It has been great to have a day free to schedule any appointments during the working week without having to take a day’s holiday and disrupt the teams productivity.

I’m very grateful for the opportunity to join the agency at a time when clients’ social media strategies are becoming increasingly important. I’ve thoroughly enjoyed my first few weeks at Principles Agency and I’m excited to see what the future holds for me here.